Dusit Thani Group Partners with Porsche Thailand to Create a First-of-Its-Kind Experience in Thailand
The Dusit Thani Group, through Dusit Thani Bangkok, has officially announced a collaboration with Porsche Thailand, the renowned luxury automotive brand from Germany, to provide an exclusive experience for hotel guests with high-end limousine services featuring the "Porsche Panamera 4 E-Hybrid Executive." This marks the first time in Thailand's hotel industry that such a partnership has been established, under the concept of "Redefine the Art of the Journey". This initiative aims to redefine the art of travel, reflecting a new image of luxury and meticulous attention to detail, creating unforgettable memories for guests at Dusit Thani Bangkok, which is set to reopen on September 27, 2023.

Ms. Suphajee Sutheewong, CEO of Dusit Thani Public Company Limited, stated that Dusit Thani Bangkok has officially partnered with Porsche Thailand to deliver a luxurious experience for hotel guests. This collaboration brings together comfort and luxury seamlessly, featuring the luxurious sports car "Porsche" as part of the limousine service under the concept of 'Redefine the Art of the Journey,' welcoming travelers from around the world with Dusit Thani Bangkok as their destination.
The limousine service at Dusit Thani Bangkok will include five Porsche Panamera 4 E-Hybrid Executive vehicles as highlights, along with a selection of other luxury cars meticulously chosen to provide comfort and meet the diverse needs of various customer groups. The exclusivity of this Porsche model not only features a powerful and quiet engine typical of world-class vehicles but also offers spacious rear seating for passenger comfort, increased luggage space, and comprehensive luxury technology, including modern entertainment systems and Wi-Fi connectivity, ensuring that every journey remains connected. This service caters to both short trips within Bangkok and travel to other destinations in Thailand as desired.
The drivers assigned to each vehicle have undergone extensive training to meet world-class standards from Porsche at their training center in Pathum Thani, prioritizing safety and precision. These skilled drivers will wear specially designed uniforms that reflect the elegance and luxury of both Dusit Thani Bangkok and Porsche.
“The Dusit Thani Group is thrilled to partner with Porsche Thailand, marking a first in hotel services in Thailand. This collaboration is a testament to our commitment to providing unique and exceptional experiences that exceed the expectations of guests at Dusit Thani Bangkok, set to reopen on September 27, 2023. We have always prioritized service in every detail, and our partnership with Porsche for limousine services using the Porsche Panamera 4 E-Hybrid Executive is not just about transportation; it reflects our commitment to superior service and modern innovation, redefining the image of 'Dusit Thani Bangkok.' We believe this exclusive service will not only elevate the travel experience for our visitors but also set a new standard for luxury limousine services in Bangkok, enhancing the value of travel for guests from around the world,” the CEO of Dusit Thani Group stated.
Mr. Peter Rohwer, Managing Director of Porsche Thailand under AAS Group, said, “We are delighted to partner with Dusit Thani Bangkok as part of a transformative journey to set a new standard for luxury accommodations in Bangkok, which has long been renowned for its excellence. The blend of traditional heritage with innovation aligns perfectly with Porsche's pursuit of excellence. We are committed to sharing our dedication to crafting exquisite experiences that create memorable moments for guests at Dusit Thani Bangkok, and we look forward to supporting the long-standing Thai hospitality of this unique hotel by redefining the art of travel while providing the luxury and powerful performance of Porsche to visitors from around the globe.”
Dusit Thani Bangkok is preparing to reopen on September 27, 2023, ahead of the gradual opening of Dusit Central Park. The limousine service featuring the Porsche Panamera 4 E-Hybrid Executive will be available for guests booking club rooms or suites, or through the special 'Iconic Stay' promotional offer available exclusively via dusit.com.